Expire or pause a link

Two related controls solve "this link should stop working at some point" without deleting the link itself.

Expiration

From the link edit panel, set Expires at to a date and time. After that timestamp the redirect returns a friendly placeholder page instead of the destination. The link, its analytics, and its history stay intact.

Pause

Click Pause on the link to immediately stop redirecting without setting a date. Paused links can either show the placeholder page or redirect to a custom paused-redirect URL you set on the account. Click resume to bring it back instantly.